Online Reputation Management (ORM) - Informa Connect Middle East
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Online Reputation Management (ORM) - Informa Connect Middle East
Home > Training > Marketing, Sales & Communications > Online Reputation Management (ORM)
Online Reputation Management (ORM) Training Course | Marketing, Sales & Communications Training Course

Online Reputation Management (ORM)

24 November - 25 November 2020
The Address Hotel, Dubai Marina, Dubai, UAE

Level: Intermediate

Brochure Download   In-Company Training   REGISTER FOR THE COURSE  

Course Director

Barry Lee Cummings | Course Director

Barry Lee Cummings

Managing Director, Maximum Net Gain
Speaker, Lecturer, Trainer & Digital Strategist

Course Schedule
  • 24 Nov 2020 Dubai


The saying "You only get one chance to make a first impression" remains true. But the reality is that you and your brand will almost certainly not be physically present when that impression is made.

As we move more and more into a social economy, our reputation, both personal and that of our brand will be based purely on how we are judged. The search engines and social media platforms have become the preferred locations to frequent to find answers to questions.

It’s time to take control of what appears online for your name and your brand’s name so that the first impression, has the kind of positive impact you would expect if it was made in person. Moving forwards your online reputation is your reputation.

Strategic Reputation Management

Who Should Attend

All working professionals should attend this course. Your online reputation, regardless of job title, is invaluable in today’s social economy.

This course will particularly benefit:

  • Those looking after a brand’s image
  • Those representing a brand at the highest level should also attend to learn how their ‘personal’ actions affect the brand they represent
  • Those interested in controlling their personal and brand’s first impression
  • Brand Managers, Marketing Directors/Managers, Social Media Managers, CEOs, GMs and C-suite professionals

Benefits of Attending

  1. Optimise the most prominent results that show up in the search engines – for your brand and for yourself
  2. Position yourself as the expert in your area of expertise
  3. Build creative content, including videos, utilising newly acquired tools and techniques
  4. Sharpen your Social Listening skills to take action on conversations involving you and your brand
  5. Leave with a fully optimised LinkedIn profile, (personal and brand)

Online Reputation Management (ORM)