FranklinCovey Middle East (FCME)
- 04 Nov 2019 Dubai
More than simply coming up with creative ideas, innovating successfully requires us to provide solutions that customers willingly-even eagerly-pull into their lives.
FranklinCovey’s newest solution, Find Out WHY: The Key to Successful Innovation, helps individuals and leaders at every level understand why customers make the choices they do. Armed with that knowledge, they can design solutions that deliver what customers are looking for their Job to Be Done.
Find Out Why: The Key To Successful Innovation also runs back-to-back with the two-day customer solution training Leading Customer Loyalty . Attend both courses to gain deep insights on applying the processes of innovation and design to improve customer satisfaction – and build loyal teams that express trust and admiration for your organization, resonating through every outstanding customer experience.
Who Should Attend
Benefits of Attending
- Explore the impact of innovation failure on organizations, teams, and individual jobs
- Anticipate and prevent obstacles or frustrations faced by customers when using products and services
- Get a grasp of why and how customers choose and use specific products and services, mapping timelines with key events of the customer decision-making process
- Analyze customers’ Job Stories and Hiring and Firing Criteria to identify patterns
- Generate innovation opportunities that satisfy customers and design solutions to deliver what customers are looking for
FranklinCovey Middle East
FranklinCovey Co. is a global company specializing in performance improvement with expertise in 7 key areas: leadership, execution, productivity, trust, sales performance, customer loyalty and education.
FranklinCovey helps organizations and individuals achieve results that require a change in human behaviour. Clients included 90 percent of the Fortune 100, 75 percent of the Fortune 500, thousands of small and midsized businesses, as well as numerous government entities and educational institutions.
The FranklinCovey Middle East consultant team is made up of passionate, dedicated professionals who are committed to improving organizational performance and unleashing individual potential.
They come from a broad range of industries and sectors, such as oil and gas, banking, education, media, insurance, retail, aviation and engineering, where they have held senior positions, successfully led teams, and delivered results. Our consultants come from a wide variety of backgrounds, combining different professional experiences and cultural perspectives.
They are highly qualified, holding university degrees and PhDs, and are committed to their personal continuous professional development and remaining relevant in today’s competitive environment.
FranklinCovey Middle East delivery consultants offer a mix of consulting engagements, training programs and customized keynote speeches drawn from practices including Leadership, Execution, Productivity, Trust, Sales Performance, Innovation, Customer Loyalty and Education.
Upon completion of this training course, participants will earn a digital badge.
Earners of the Find Out Why badge are able to anticipate and prevent obstacles or frustrations faced by customers when using products and services. They are able to understand how and why customers choose and use specific products and services as well as generate innovation opportunities that satisfy customers and design solutions to deliver what customers are looking for.
Mapping timelines, interviews, customer analysis, action plans, empathetic communication, effective feedback, human connection
- Attend and participate in the 2 full days of training course duration, led by the designated FranklinCovey training expert, with less than 2 hours of noted absence.
- Successful completion of the course assessment
Kempinski Hotel, Mall of the Emirates
Kempinski Hotel, Mall of the Emirates
Mall of the Emirates Dubai
Sheikh Zayed Road, Al Barsha
Dubai, United Arab Emirates
Telephone: +971 4 341 0000
Fax: +971 4 341 2327
Course fees include documentation, luncheon and refreshments. Delegates who attend all sessions and successfully complete an assessment, will receive a FranklinCovey Certificate of Completion.
Pricing excludes 5% VAT, which will be charged where applicable