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Certified Product Manager / Certified Product Marketing Manager - Informa Middle East
Home > Training > Marketing, Sales & Communications > Certified Product Manager / Certified Product Marketing Manager
Certified  Product Manager / Certified Product Marketing Manager Training Course | Marketing, Sales & Communications Training Course

Certified Product Manager / Certified Product Marketing Manager

21 July - 26 July 2018
Conrad Hotel, Dubai, UAE

Level: Intermediate

Brochure Download   In-Company Training   Register  

Course Director

Leland Shaeffer

Leland Shaeffer

Managing Director
PLM Associates, USA

Course Schedule
  • 21 Jul 2018 Dubai
  • 08 Dec 2018 Dubai

Overview

Certified Product Manager

Product management refers to the function that champions new products throughout the front end of the product lifecycle – from inception to launch. At this course delegates will discover best practices in product management that they can apply to improve the success rate of their products.

Certified Product Marketing Manager

Product marketing refers to the function of ensuring the success of the product in the marketplace. It starts with a successful launch and continues as the product moves through its lifecycle. This course will discuss best practice in product marketing to improve the success rate of your products.

Who Should Attend

Certified Product Manager

This course is designed for anyone involved in the product management function: working with internal resources to ensure successful product/service definition, design, development and launch..

Certified Product Marketing Manager

This course is designed for anyone involved in the product marketing function, working with internal and external resources to launch the product and ensure its success in the marketplace.

Benefits of Attending

Certified Product Manager

  1. Understand best practice in product management and how to apply it in your organisation
  2. Manage the front end of the product lifecycle more effectively
  3. Develop a more robust strategy for management of your product line

Certified Product Marketing Manager

  1. Understand best practice in product marketing and how to apply it in your organisation
  2. Manage the commercialisation phase of the product lifecycle more effectively
  3. Develop a more robust strategy for management of your product line