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Certified Product Manager™ / Certified Product Marketing Manager™ - Informa Connect Middle East
Home > Training > Marketing, Sales & Communications > Certified Product Manager™ / Certified Product Marketing Manager™
Certified Product Manager™ / Certified Product Marketing Manager™ Training Course | Marketing, Sales & Communications Training Course

Certified Product Manager™ / Certified Product Marketing Manager™

Course Director
Paula Gray | Course Director
Paula Gray

Director of Research & Knowledge Development, AIPMM

Education Partners
The Association of International Product Marketing and Management (AIPMM) | Education Partner – Informa Middle East

Overview

Certified Product Manager™

Product management refers to the function that champions new products throughout the front end of the product lifecycle – from inception to launch. At our product management certification course, delegates will discover best practices in product management that they can apply to improve the success rate of their products.

Certified Product Marketing Manager™

Product marketing refers to the function of ensuring the success of the product in the marketplace. It starts with a successful launch and continues as the product moves through its lifecycle. Our product marketing courses cover product marketing best practices designed to improve the success rate of your products.

Who Should Attend

Certified Product Manager™

The product manager training program is designed for anyone involved in the product management function: working with internal resources to ensure successful product/service definition, design, development and launch.

Certified Product Marketing Manager™

Our product marketing manager training programme is designed for anyone involved in the product marketing function, working with internal and external resources to launch the product and ensure its success in the marketplace.

Benefits of Attending

Certified Product Manager™

  1. Understand best practice in product management and how to apply it in your organisation
  2. Manage the front end of the product lifecycle more effectively
  3. Develop a more robust strategy for management of your product line

Certified Product Marketing Manager™

  1. Understand best practice in product marketing and how to apply it in your organisation
  2. Manage the commercialisation phase of the product lifecycle more effectively
  3. Develop a more robust strategy for management of your product line

BC8619
Certified Product Manager™ / Certified Product Marketing Manager™