Measuring, Monitoring & Improving the Customer Experience - Informa Connect Middle East
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Measuring, Monitoring & Improving the Customer Experience - Informa Connect Middle East
Home > Training > Business Operations > Measuring, Monitoring & Improving the Customer Experience
Measuring, Monitoring & Improving the Customer Experience Training Course | Business Operations Training Course

Measuring, Monitoring & Improving the Customer Experience

Course Director
Alan Power | Course Director
Alan Power

Managing Director
Mpower (UK) Ltd., UK

Education Partners

Overview

This course features discussions, case studies and exercises to improve delegates’ understanding of customer experience, measuring and monitoring customer expectations, designing effective questionnaires and other tools to help them stay ahead of their competition.

Who Should Attend

This course is designed for you if you work in customer services, customer relations, marketing, sales, service quality, client relations, collections, operations, complaints handling and customer support roles in both the manufacturing and the service sectors.

Benefits of Attending

  1. Explain how to develop customer-centric culture based on a comprehensive understanding of customer expectations
  2. Describe customer expectations
  3. Demonstrate an ability to analyse the gap between customer expectations and customer experience
  4. Outline a strategy for closing the gaps between customer expectations and customer experience
  5. Explain how to motivate employees to deliver superior customer service
  6. Outline a strategy for obtaining regular customer feedback

BC8701
Measuring, Monitoring & Improving the Customer Experience