The ECFEM is a three day intensive training course designed to provide
a foundation of key skills and knowledge associated with the creation
and delivery of corporate (e.g Conferences and Exhibitions), private
(e.g Weddings) and public events (e.g Festivals, Sporting Events). The
course outlines international industry best practices in event planning,
project management, marketing and PR, human resources planning
and management and the conduct and evaluation of events.
The focus of the ECFEM is on developing an understanding of the
theory and practice of creating and delivering various types of events.
The course content is based on the result of an extensive survey of
event management professionals. All students who undertake the
course will receive a certificate from the Edinburgh Institute: Festivals,
Events and Tourism (EIFET), Edinburgh Napier University.
This course is mainly designed for event, communication and
marketing professionals who need to improve their skills and
knowledge about event organisation, planning and management.
- Event professionals such as event organiser, coordinators,
supervisors and managers
- Festival Organisers
- Conference/meeting and exhibition planner
- Public event officers/coordinators and managers
- Sport event organiser
Also communication and marketing department staff:
communication/ marketing assistants, coordinators and managers that
will be in charged to plan events for their company.
Understand the theory and practice of event planning, promotion and implementation
Determine and examine the importance of effective project aims, objectives and budgeting
Measure the importance of effective safety, security and risk management strategies